Fuddlewuddle Lion has (unofficially) appointed himself Jellycat's resident Tube Station Explorer, determined to visit every stop on the London Underground. He’s especially fond of stations with escalators – ideal for a dramatic mane toss.

Clyde Capybara goes through life somewhere between unhurried and horizontal. Midway through his gap year (though he’s in no rush to define ‘midway’), he’s perfected the art of the nap and is currently learning the panpipes.

By day, Hopscone Luxe Bunny is rarely spotted. By night, she’s the voice of Luxe FM: spinning hophip dance tracks and providing the odd weather update (usually a guess).

Allexi Alligator is head chef at Gator’s Gap: a celebrated (and entirely meat-free) diner nestled in the Louisiana marshland.

Lolly Sugar Glider is a certified bungee instructor, part-time thrill-seeker and full-time daredevil. In her mind, nothing beats the feeling of free-fall: velvety wings outstretched, fur ruffling in the breeze…

Smudge Panda is a creature of quiet rituals. Morning stretch, snack, flop. Repeat as needed.

Swinley Boar runs the legendary Boar Store, a supply shop so well-stocked it’s rumored Bartholomew Bear once got lost in the chocolate aisle…